The Speed of Trust

Steven M.R. Covey, author of The Speed of Trust, was the opening keynote speaker today at the SIIA Content Forum in San Francisco.

Covey believes “trust is a hard edged economic driver because it always addresses speed and cost.”

When trust decreases, speed decreases, and costs rise.

Covey also believes that trust is a key leadership competency in the new economy.

Trust is needed to acquire and keep customers, create and maintain community, and inspire and retain team members (employees or otherwise).

According to Covey, trust is a function of credibility and behavior.

You build credibility by acting with integrity, demonstrating respect for people (intent), building and maintaining relevant and current capabilities, and getting results.

However, a personal philosophy of integrity, good intentions, and ever increasing capabilities is not enough. Your actions must support your words.

“You can’t talk yourself out of a problem you behaved yourself into.”

In the end, Covey believes that trust is reciprocal and you must extend it to build it.

“Trust but verify” – but trust first and foundationally.

Note: I will be posting about some of the Content Forum sessions this week.  For detailed coverage of every session, visit John Blossom at Content Blogger.

Comments

[E Craig]

Steven Covey,
A man, I had just recently met, asked me to listen to your CD. I am impressed.
My writing you today is to request a meeting.
My name is Craig, In the summer of 2003 my son was shot to death in Philadelphia, he was 17 years of age. I was asked , by a couple of his friends, if I would be their dad. I did a considerable amount of research and discovered the need for mentors for fatherless males, is a, and, or should be, a major issue that needs addressing. www.sonletsrenovate.org
I have talked to over 4000 at risk males about this mentoring project for father less males . All, but 16 of these guys qualify, and my buisness plan and budget only calls for the participation of fifty at risk males. I do not have the heart to tell them they will not be able to participate in this $25.00 an hour, 16 hour a day, 364 days a year , for three years , project .
In order for, let's say, even 750 to 800 of them to participate would be a budget of over $ 300 million.
What would be the best way to go about getting those kinds of funds together an getting this off the ground by next WEEK ?

[Rogers Matama]

Covey, am so happy that I have found a writer who has brought out my favourite concept in a Unique way; speed.

I have written a book on Family Business Governance, and Trust and Family Business is Chapter Five, it is my favourite Chapter. Covey How do I get an autographed Copy. Im willing to send you my copy as soon as I get your response.

kind regards and lets keep our the mantle of trust stronge

Rogers Matama
lecturer, Author, Family Business Practitioner in East Africa

[Vik]

For those looking for a simplifed message regarding Covey's The Speed of Trust, you can check it out here:

http://bookreviewsummaries.wordpress.com

[Vik]

For those looking for a simplifed message regarding Covey's The Speed of Trust, you can check it out here:

http://bookreviewsummaries.wordpress.com