Creating Passionate Users (Customers)

Kathy Sierra of Creating Passionate Users has this amazing ability to help us see familiar things from very different perspectives. 

Some examples:

1) Kathy on presentations

2) Kathy on ease-of-use

3) Kathy on usability through fun (a must read)

4) And my personal favorite, Kathy on why marketing should create user manuals!

Today, Kathy took the “tell us five things about yourself” meme and asked five + questions of her readers instead.  

Here are her questions with my answers.  

1) What's the most fun work you've ever done, and why?
When I worked for a publisher that wanted to create compelling digital products from print content, I had a blast!

I have the most fun when I get to work with others building or fixing something. 

2) A. Name one thing you did in the past that you no longer do but wish you did?
I used to walk everywhere. Now I drive most places because I don’t live in a city and I never have enough time to just walk. 

2) B. Name one thing you've always wanted to do but keep putting it off?
Moving to another country

3) A. What two things would you most like to learn or be better at, and why?
Relaxing - I need to get better at turning off so I can digest everything I’m learning.

Dancing - I can’t dance. I always lead. Sometimes you need to follow. 

3) B. If you could take a class/workshop/ apprenticeship from anyone in the world, living or dead, who would it be? What would you hope to learn?
David Bowie – To learn how to continually reinvent yourself AND run a business based on a strong personal brand.

See Question 6.

4) A. What three words might your best friends or family use to describe you?  
Passionate, curious, stubborn 

4) B. Now list two more words you wish described you... 
World-traveler, race car driver! 

5) What are your top three passions?
Change, Motion, Action: Someone once told me it’s easier to steer a car in motion than one that’s parked. How true! I believe that there’s nothing that I can break that can’t be fixed - or replaced with something better!   

6) Write--and answer--one more question that YOU would ask someone.  
If money and time was no object, what would you be doing differently?

My answer: I’d go to Stanford and get a PhD in Organizational Dynamics but only if Bob Sutton was my advisor! 

Bonus: What is one question you wish people would ask themselves?
Why am I <insert action here> and is it time for me to change? 

Since the end of the year is a great time for reflection and planning, why don’t you take a look at these questions and think about where you’ve been and where you’re going?

Happy New Year! 

PS Kathy – we haven’t seen your answers!